000 / Why Subscribe?
By Khaled Abou Alfa • Published January 2019
Why would you invite another email into your inbox? You likely spend too much time as it is, removing email from your inbox already. Why would you do it?
The first involves nutrition.
The second concerns inaction.
Over the last few years many have become disenfranchised with social media. Social media is oftentimes compared to fast food. It’s accessible, fast and at first delightful. Yet, once you’ve consumed it, the guilt starts to settle and you feel ashamed of what you’ve put your body through. This newsletter is nutrition for your mind, the healthy kind. The kind you consume on your lunch break. Tasty, full of flavour and good for you.
Stoic philosophy has a concept called ‘memento mori’, remember you will die. While a morbid thought, it acts as a reminder that your life is fleeting and finite. You can’t add more time to the end. As such, choose to live your life in the fullest way possible with your mortality in mind. In the construction industry we often use the term ‘in abeyance’ on drawings to highlight that a particular part of the design is currently on hold. This is awaiting confirmation. Do nothing. Wait. Your knowledge should never be held ‘in abeyance’. This newsletter is a targeted way to explore the built environment and continue to develop your knowledge.
An old proverb, ‘a pledged word has the same value as a debt’. We promise the following:
- Release on schedule
- Respect your time
- Inform your curiosity
24 issues a year. Published the first and third Thursday of every month. Published frequently enough to remind you there’s something new to learn. Yet infrequently enough to not make a nuisance of itself.
Respect your Time
The number of avenues that are gosling to capture our attention seems to grow every single day. There is only so much media, books, video that one can consume. If you add anything to that stream, it must be worthwhile. This newsletter will never be the final authority on any topic. Rather it will act as a springboard and focus on an interesting aspect of a subject. We hope that with this approach, you can gauge your level of interest and whether the subject deserves more of your attention.
Inform your Curiosity
Once you enter the work place, your attention is more focused on your chosen discipline. And yet you remain curious. Curious about the world around you and how it continues to evolve. Curious about the reasons why things have or haven’t changed. Curious about how things can become better. Curious about how you can do things better yourself. Investigating and analysing the industry itself will allow us to inform that curiosity. Emerging technologies. New (and old) construction techniques. Modes of transportation. Working methods. Ideals and ethics. Cities, buildings, rooms, furniture and objects. The vibrant field of sustainability.
We hope you join us on the journey.